The 1% Club: Small Effort, High Impact Leadership

I’ve never set out to be in the top 1% for trivia knowledge or financial wealth. But recently, I realized I am part of a different kind of 1% Club.

This came up in a conversation with a CEO I coach. They were at a crossroads — debating whether to stay in their current role or move on. It’s a familiar dilemma for senior leaders. The stakes are high, and clarity can be elusive.

In the midst of weighing options, they asked a powerful question:

“Is there a way to do this job that brings back some pleasure?”

That moment shifted everything. It wasn’t just about performance anymore — it was about sustainability. As we continued the conversation, the frame moved from “stay or go” to something deeper: What does it mean to make an impact — and at what cost?

For many senior leaders, "impact" becomes the driving force. And for good reason. But often, the cost of creating that impact — emotionally, mentally, physically — is overlooked. When the effort-to-impact ratio becomes too high, burnout isn’t far behind.

Take another CEO I worked with. They led a global team, constantly navigating time zones, back-to-back meetings, and high-stakes decisions. After some leadership team coaching, they made one small change:

No meetings on Friday afternoons — unless absolutely essential.

The outcome? Remarkable.

People had space to think again. Late-night Friday emails dropped. Teams reported feeling more grounded, less stressed. A single, intentional shift changed the tone of the entire organization.

That’s what I call a 1% move — small effort, high impact.

Here are a few others I’ve seen work well:

  • Reworking meetings to focus on solving problems, not just reporting

  • Removing phones from the table during discussions

  • Replacing long email threads with real conversations

None of these changes require massive effort. But the ripple effect? Huge.

That’s the essence of the 1% Club.

It’s not about perfection or overhauls. It’s about finding those small, smart shifts that unlock real, lasting change — for you, your team, and your organization.

So here’s the question:
What’s one low-effort, high-impact shift you could make today?

Ann Collins